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In eCommerce

The Ultimate Guide To A Marketing Funnel

16 Mins Read

In a world saturated with choices, standing out and capturing customers’ attention has never been more crucial. But fear not…

In AB testing

What Is A Sample Size in A/B Testing

11 Mins Read

Imagine you have a jigsaw puzzle with a thousand pieces and want to understand the overall picture. Now, if you…

In Content

Understanding the Power of Data: Quantitative vs Qualitative Data in Conversion Optimization

13 Mins Read

When it comes to conversion optimization, data plays a significant role in helping businesses make informed decisions and achieve better results.…

In Session Recording

How to Analyze Session Replay Videos 

14 Mins Read

Did you know that up to 70% of online shopping carts get abandoned before checkout?  This highlights the importance of…

What is Click-Through Rate
In Content

What Is A Good Click-Through Rate?

11 Mins Read

Imagine you’re throwing a house party and want it to be the talk of the town. You design great flyers…

An image containing the text "10 Behavior Analytics Tools For Shopify Brand"
In eCommerce

10 Behavior Analytics Tools For Shopify Brand

15 Mins Read

Behavior analytics tools are essential for Shopify owners to improve their website’s user experience and ultimately increase conversions.  These tools…

In AB testing

Why is Social Proof Important?

9 Mins Read

When browsing through an online store, what catches your eye? Is it the fancy product descriptions or the slick website…

VWO Alternatives
In AB testing

Optimization Unleashed: A Comparative Guide to VWO Alternatives

16 Mins Read

VWO is a versatile optimization platform that helps businesses enhance their websites and improve conversions. It offers customers a suite…

E-commerce Upselling
In eCommerce

Upselling and Cross-Selling in Ecommerce; Maximizing Customer Value

11 Mins Read

Have you ever walked into a store planning to buy just one thing and walked out with a cart full…

In Guest Post

Google Analytics Metrics That Every E-Commerce Brand Should Track

13 Mins Read

Did you know that in 2026, global ecommerce sales are projected to reach $8.1 trillion? With such a massive market,…

In Other

12 Best Chrome Extensions for Ecommerce Marketers

18 Mins Read

As an ecommerce marketer, you understand time is money. With the ever-increasing demands of running an online business, it can…

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