Have you ever browsed an online store, added items to your cart, and then left without completing the purchase? If…
Tracking conversion metrics is like piloting a plane. When you’re in the air, you must keep a close eye on…
When Unbounce analyzed lead generation landing pages across ten different industries (with a total of 74,551,421 visitors) – the average…
Setting up a Shopify store in 2022 is as easy as ABC. This is why many brands have been taking…
What is Conversion Rate Optimization Conversion Rate Optimization is the process of increasing the percentage of website visitors who take…
– What is Psychographics? Psychographics is a qualitative research method that gives you an idea about your customers’ psychological attributes…
As I was working on this article, I did a quick Google search of the term “Customer Journey.” And guess…
Most successful marketers credit reading as one of the main factors that contributed to their success. Seth Godin has authored…
Introduction Market research is considered to be a key to valuable insights that can alter the course of your business.…
Conversion optimization isn’t easy to tackle, and for that, you need the right tool that helps you achieve the most…